Sports / Brand Campaign
A multi-format sports branding campaign celebrating two of New York's most iconic franchises, the Mets and the Knicks. Each piece highlights standout player achievements while incorporating recognizable elements of New York City, unified by a shared blue and orange color palette that bridges both team identities.
The series was designed for both large format print display and social media formats. Each graphic layers player photography with iconic NYC landmarks and bold typographic initials to create a visual language rooted in the city.
